Neue Helvetica (also known as Helvetica Neue) is a completely redrawn version of the Helvetica font range. As the various original Helvetica versions were imbalanced and disproportionate to each other, a complete overhaul was instigated in 1983 by D. Stempel AG and Linotype. Neue Helvetica was the outcome. The ‘new’ Helvetica designs are much more cohesive, structured, have unified heights and widths and improved legibility. A numerical classification scheme was also introduced (based on the Univers system) to help distinguish all the fonts in the Neue Helvetica complete family range.
Neue Helvetica is the quintessential sans serif font that is understated, timeless and neutral – without doubt the undisputed king of fonts.
Helvetica was originally known as Neue Haas Grotesk and was designed in 1957 by Max Miedinger for the Haas Type Foundry based in Switzerland. In 1960 the name was changed to Helvetica (an adaptation of "Helvetia", the Latin name for Switzerland).
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